BWH Magazine
I held the role as the lead web designer and supported digital strategist for seven issues of Brigham and Women’s Magazine, bringing the print edition to life online to reach and engage digital audiences. My role extended across design, development, and marketing strategy—ensuring the magazine was not only visually consistent across platforms but also effectively promoted and accessible.
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Led the web design and development of seven full magazine issues, adapting each print layout into a clean, responsive, and accessible digital experience
Created and maintained custom content modules and widgets to support storytelling, highlight callouts, and link related content
Designed targeted landing pages on the Brigham Giving site to support cross-promotion and philanthropic outreach tied to magazine content
Collaborated with content and development teams to ensure on-brand execution, clean layouts, and strategic page flow
Developed internal link strategies across both the magazine and Giving websites to drive deeper engagement and surface related content
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Designed newsletters that promoted each issue
Built Giving site landing pages to highlight magazine features
Created internal linking strategies across platforms
Collaborated with communications team on rollout campaigns